Mark Briggs, of Serra Media and Journalism 2.0, had a lot of interesting ideas about the future of publishing. One of the most interesting to me was that the success of news-reporting sites in new media will come down to the marketplace of ideas--but not because the idea surprised me. Rather, it made me wonder if I trust the general public to choose good, well-reported information over, well, crap.
There's already a lot of not-so-great "news" stories out there, even coming from legit sources. It's a lot more cost effective to get photos of Britney Spears shaving her head than it is to pay someone to work on a long investigative story-- especially since just as many people will pay for the photos of Britney as hard-hitting news. The same is true of reality television. They're a lot cheaper and easier to produce than good TV shows, and sell just as well.
I don't mean to compare all blog sites to trashy television and celeb gossip-- but I do wonder what will happen to the online versions of traditional, credible news organizations when they have to compete with so many "easy" news sites...
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